As a Canadian short term rental (STR) owner, one of the most important things you can do to increase revenue is to make your property stand out from the competition. This is true regardless of the platform used including VRBO, Airbnb, and others.
One way to do this is by incorporating local outdoor photography into your listing. Not only can it help attract more guests, but it can also help guests envision themselves enjoying the local area during their stay.
This article focuses on the potential revenue-related benefits of adding local outdoor photography to your STR, as well as tips for finding and using the best images for your listing.
Table of Contents
- I. The Benefits of Local Outdoor Photography
- II. Finding the Right Images
- III. Incorporating Images into Your Listing
- IV. Conclusion
The Benefits of Local Outdoor Photography
Local outdoor photography can help guests envision themselves enjoying the local area during their stay. It can also showcase the unique features and amenities of your property and the surrounding area, such as nearby hiking trails, beaches, or scenic views. In addition, high-quality images can help guests feel more confident in their decision to book your property, as they can see the level of care and attention you put into presenting your home.
Moreover, local outdoor photography can also help to attract more guests to your property. Guests are more likely to book a property that has high-quality images that showcase the local area and its attractions. This is especially true for guests who are new to the area or looking for a specific type of outdoor experience, such as hiking or skiing.
By showcasing the local outdoor activities and attractions in your listing, you can attract guests who are looking for that specific experience.
Finding the Right Images
One of the best ways to find local outdoor photography is to take your own photos. This can be a great way to showcase the unique features and amenities of your property and the surrounding area.
However, not everyone is a professional photographer, and it may not be possible or practical to take your own photos. In this case, you can use stock photography or hire a professional photographer.
Stock photography is a great option for finding high-quality images that showcase the local area. There are many local photography options provided in the Outdoor Photography Canada store. There we provide framed posters, greeting cards, and other tools to share local Canadian photography with your guests.
Hiring a professional photographer can also be a great option. A professional photographer will be able to capture unique and high-quality images of your property and the local area. They will also be able to provide you with a wide variety of images to choose from, which can be useful if you want to showcase different aspects of the local area in your listing. Simply browse our Canadian photographer directory to get started with finding a local photography professional who can help.
Incorporating Images into Your Listing
Once you have found the right images, it’s important to incorporate them into your listing effectively. One of the best ways to do this is by using a mix of images that showcase both the interior and exterior of your property, as well as the local area. You can also use images to highlight specific features or amenities of your property, such as a hot tub or a fireplace.
It’s also essential to use high-quality images in your listing. Guests will be more likely to book your property if they can see that you have taken the time to present it in the best possible light. High-resolution images will also help guests to see the details of your property and the local area more clearly.
Local images of your city or scenic view can contribute to the excitement of customers when booking your short term rental. The bigger and more spectacular these images are, the better for your listing. However, you can also add smaller photographic materials to your property for when your guest arrives, like postcards and greeting cards. These little touches are what makes the difference and you can find these materials in our Outdoor Photography Canada store.
Adding local outdoor photography to your home can increase revenue for Canadian short-term rental owners by helping to attract more guests and showcasing the unique features and amenities.
If you are a short-term rental owner in Canada and are looking for the right solutions for your property, consider browsing our Outdoor Photography Canada store. Supporting Canadian STR owners with Canadian photography is a major focus of ours